The explosion in popularity of Kasing Lung’s Labubu has created an unfortunate side effect: a booming market of sophisticated counterfeits, often called “Lafufus.” For collectors, the thrill of the hunt is being replaced by the fear of being scammed.This guide is your shield. We believe that authenticity is everything—it protects the value of your collection, your investment, and the integrity of the artist’s work. Use this definitive checklist to verify any Labubu and ensure you are only adding genuine art toys to your collection.

The 5-Point Physical Inspection Checklist

Counterfeiters are getting better, but they almost always fail on the fine details. Place your Labubu under a good light and perform this crucial 5-point inspection.

Real vs fake labubu

A side-by-side comparison shows the clear difference in material quality and finish between an authentic Labubu (left) and a common counterfeit (right).

1. The Keychain Ring: Weight, Color, and Finish

Authentic: A genuine Labubu keychain ring has a satisfying weight and a high-quality, matte, or brushed metal finish. It is not overly shiny.

Counterfeit: The ring on a fake is often suspiciously lightweight and has a cheap, shiny chrome finish that looks like it will flake off.

2. The Eyes: Look for the 3D Depth Effect

Authentic: The eyes on a real Labubu have a distinct “3D” or depth effect. They appear to be separate, deep-set components under a clear layer, giving them life.

Counterfeit: Fakes often have flat, painted-on eyes with no sense of depth. The finish might be glossy, but the dimensionality is missing.

3. The Stitching: A Sign of Quality and Consistency

Authentic: Stitching is clean, tight, regular, and consistent across the entire figure. There are no loose threads or sloppy seams.

Counterfeit: Look for irregular, loose, or uneven stitching. This is a clear sign of rushed production and poor quality control.

4. The Box Seal: The Hot Glue Warning Sign

Authentic: The original factory seal is made with a specific, clean adhesive.

Counterfeit: If you see any signs of thick, stringy, or yellowish hot glue on the box flaps, be extremely cautious. This often indicates that a box has been opened, the valuable figure removed, and then resealed with a common, undesirable figure inside.

5. Pop Mart Tags: Clearing Up the Red vs. Black Tag Confusion

Clarification: Both red and black Pop Mart tags can be authentic. The color often varies by series, release date, or region. Do not use the tag color as your only point of verification. A well-made fake will often have a convincing tag, so always use this in combination with the other four points.

The Digital Proof: How to Properly Verify the QR Code

Authentic: Scanning a genuine QR code should be a fast, fluid experience. It will “seamlessly” take you directly to the official Pop Mart website for verification. The URL will be correct and the site will be secure.

Counterfeit: A fake QR code is often a trap. The scan may be slow, laggy, or redirect you to a misspelled or non-secure clone of the Pop Mart website. These fake sites are designed to steal your information or simply to trick you into thinking the product is real. Always check the final URL in your browser.

Our Commitment: Shop with Confidence at labubu-doll.com

The collector community deserves a safe haven. We built this site not just to sell Labubu dolls, but to celebrate the art of Kasing Lung and the fans who make this universe so vibrant. Every product we sell is guaranteed authentic.

By following this guide, you are equipping yourself with the knowledge to fight back against counterfeiters. Collect with joy, invest with confidence, and never doubt the authenticity of your Labubu again.

Ready to find your next genuine Labubu? Browse our guaranteed authentic collections.